Sales training and coaching

What does sales training and coaching mean?

Every business deserves the best from their efforts and a little specialist help can transform results.

Most small businesses are run by people that are passionate about what they do; however, they may not be specialists in all areas and sales is one such area.

There is a myth that having the ‘gift of the gab’ is all it takes to sell but this could not be farther from the truth. In reality it is the person that listens properly and says what is needed that is generally more successful.

Plato in sales training and coaching

“Human behaviour flows from three main sources: desire, emotion, and knowledge.”


It is amazing how many small businesses will attend training for standard outsourceable services such as bookkeeping or IT but not for selling, yet this is where you can really gain the edge.

Through our sales training and coaching you will learn how to discover what your customer wants or needs and how to turn this into a sale using ‘The Subtlety of Selling‘™.